TechNewsWorld reports here that Esquire magazine will celebrate their 75th birthday by shipping 100,000 units of their September edition with part of the cover being an e-Ink area with flashing/scrolling text.
It remains to be seen whether it will be a real flexible Active-Matrix bitmapped display or a a piece of flexible e-Ink film with some direct-drive segments. Direct drive makes flashing text easy, scrolling is more difficult unless it's a series of 7-segment characters...
Either way it should be eye-catching and provide some good PR for e-Ink.
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